Description

• Responsible to existing brands and new technologies profitable growth for assigned crops
• ·Manage life cycle of responsible product from market needs identification, brand development, product proposition, GTM management, etc

Accountabilities (includes but not limited to)

• In charge of assigned brands
  • In charge of PLCM for existing brands
  • Owns understanding of customer, market competition and business partner needs
  • Conducts price / volume / profit analysis and develops the optimum marketing pricing strategies and implements them
  • Interprets and translates commercial issues into the local project plan.
  • Work with Crop team and commercial team on Annual Integrated Market plan, campaign plan, etc.
  • In charge of demand and forecasting for its brands, managing for aging inventory (exit GMID ….)
• In charge of new technology
  • Including the validation of technical concepts and product concepts, supported by the LPCT organization
  • Creates the sales and expense forecasts, and accountable for Business Case for new projects,
  • In charge of marketing and launch plan, works within local product concept teams on commercial and technical positioning at customer level.
  • Designs and implements pre-launch and post-launch communications for projects

Qualifications

• University degree of higher, agriculture major preferred.
• Background in agriculture is preferred.
• Previous experience in similar roles, NPI (new product introduction) experience is requested.
• Orientation in building productive networking
• Strong Analytical, problem solving skills
• Stay with leadership character
• Ready for challenges and changes
• Fluent in English both in oral and writing/reading